About Us

Nestled within the heart of the majestic Great Rift Valley, Nakuru County stands as a beacon of economic transformation in Kenya. Beyond its breathtaking landscapes, Nakuru is rapidly emerging as a pivotal economic powerhouse, driven by its abundant natural resources, a dynamic and highly educated workforce, and visionary leadership. This unique combination is attracting both local and international investors seeking sustainable growth and robust returns.

Nakuru’s entrepreneurial spirit is evident in the success of local enterprises and transformative investment projects across key sectors:

Geothermal Energy: The Menengai Geothermal Plant is a flagship project generating over 100MW of clean energy, positioning Nakuru as a leader in renewable energy and offering significant opportunities for green investment and technology transfer.

Agro-processing: Nakuru is renowned for its thriving horticulture sector, with companies such as AAA Growers and local SMEs exporting flowers, vegetables, and fruits to Europe and the Middle East. The county also hosts innovative agro-processing startups, turning fresh produce into value-added products, thereby boosting incomes and employment.

Healthcare: Investments in modern facilities, including the Nakuru Level 5 Teaching and Referral Hospital, have improved healthcare delivery and created opportunities for private sector partnerships, health technology adoption, and pharmaceutical manufacturing.

Tourism: World-famous sites such as Lake Nakuru National Park, Menengai Crater, and thriving eco-lodges draw thousands of visitors each year, fuelling growth in the hospitality, adventure tourism, and cultural heritage sectors.

Real Estate: The construction of new residential estates, commercial centres, and mixed-use developments—like the master-planned Tinga Estate—demonstrates Nakuru’s appeal as a destination for property investment and urban innovation. Infrastructure: Major upgrades to road networks, the Standard Gauge Railway, and the planned Nakuru International Airport are enhancing regional connectivity and logistics, reducing business costs and opening up new markets. Together, these sectors illustrate Nakuru’s robust foundation for sustainable development and inclusive community advancement.

Vision & Mission

Our Vision

To establish Nakuru County as a globally competitive, inclusive, and investor-ready economic powerhouse—founded on innovation, sustainability, and strategic partnerships—that uplifts communities and sets the standard for regional development.

Our Mission

1. To catalyse local, diaspora, and international investment into Nakuru County by:
2. Providing a transparent, centralised digital portal—such as the Nakuru Investment Promotion Platform—streamlining investor access to key information and opportunities.
3. Mobilising capital for priority sectors, as seen in successful investment drives supporting the Menengai Geothermal Project and Nakuru’s expanding agro-processing parks.
4. Promoting public-private partnerships (PPPs) and diaspora-led initiatives, such as the collaboration between Nakuru County Government and GE Africa in energy and local SMEs in export horticulture.
5. Streamlining investor journeys with dedicated support units, legal facilitation, and one-stop service centres, ensuring efficient licensing and regulatory compliance.
6. Enabling equitable economic participation—from empowering youth and women-led SMEs to facilitating major international investments—through targeted training, grants, and market access programmes.
7. Accelerating Nakuru’s contribution to Kenya’s Vision 2030 and the UN Sustainable Development Goals, with landmark projects in clean energy, affordable housing, and inclusive infrastructure.

Our Core Values

Inclusivity

We champion inclusive growth by ensuring investment opportunities reach all segments of society. For example, the county’s “Youth in Agribusiness” programme has empowered over 3,000 young entrepreneurs to access finance and export markets, while women-led SMEs in the dairy sector have secured contracts with national retailers.

Transparency

We provide a clear, reliable, and accessible investment platform. The Nakuru Investor Help Desk, for instance, offers real-time guidance on regulatory procedures and market entry, fostering trust among investors and partners.

Efficiency

We are committed to streamlining investor engagement. Through a digitised investment portal, licensing times have been halved, and the “One-Stop Shop” for investors ensures seamless coordination with county and national agencies.

Sustainability

We promote investments that are economically viable, environmentally sound, and socially impactful. The Menengai Geothermal Plant, for example, not only supplies green energy but also funds local reforestation and community education initiatives, securing benefits for future generations.

Partnership

We believe in building strong public-private-diaspora partnerships. The collaboration between Nakuru County, international firms, and local cooperatives in the solar mini-grid initiative has expanded rural electrification and fostered knowledge exchange.

Innovation

We embrace smart, scalable, and future-ready solutions. Nakuru’s Health Tech Challenge, for example, has incubated digital start-ups revolutionising patient care, while agri-value chain innovations have improved market links and reduced post-harvest losses for local farmers. Nakuru County’s track record of strategic investment, transparent governance, and impactful partnerships offers a compelling case for investors and business partners. By joining hands with Nakuru, you become part of a bold journey towards inclusive prosperity, regional leadership, and global competitiveness.